MPEG-H Audio: Personalization, Accessibility, and Seamless Ad Insertion
From stereo to multichannel to immersive 3D audio, MPEG-H Audio has the features you need to enhance viewer loyalty and advertising revenue. Already on the air in Brazil and South Korea, the fraunhofer technology also powers Sony’s 360 Reality Audio music streaming available on Amazon Music, nugs.net, Sony Select, and Tidal.
MPEG-H Audio uniquely enables you to deliver personalized audio complete with custom UI on the device. For example, your live sports viewers can pick their favorite commentary or listen in their native language without needing to restart the stream. Accessibility customers can enhance the dialog placement or tune into audio description while the rest of the family enjoys the regular mix. Replacement ads can be synchronized down to the video frame level, both on the intro and outro, without garbling the playback, keeping fans right with the action.
All of this fully under your control in a single stream with seamless, realtime switching.
Fraunhofer has the pieces you need and is ready to support you implementing MPEG-H Audio in your apps or on your devices.